01 Mar 2016

If you’re concerned your marketing messages will be drowned out in the noisy hubbub of the show floor, why not work with us to create a sanctuary of calm, an oasis which transports your visitors from the hustle and bustle of an exhibition to a zen-like den of loveliness. 

We did just that recently at the International Gaming Event, for Kambi, the leaders in sports betting, who, rather than compete with the noise and plasma screens of surrounding stands, wanted to create an immersive experience to make their messaging more impactful and absorbable. We worked with them to design and create a stand with an enclosed theatre with a 180 degree full peripheral vision screen made up of 32 seamless panels.  We magnified the effect with a 5.1 dolby surround sound system so that when visitors entered the dedicated arena they were completely surrounded by imagery and audio, creating an almost haunting memorable experience which was worlds away from the rest of the exhibition.

Visitors were so wowed by the effect, they stayed to watch and listen more than once and passer-bys were curious to come into the stand to see what was going on.  We also provided our Fusion technology which enabled the sales team to pick up an iPad to discuss details with visitors and to “fling” the content they were discussing to our 70 inch plasma screen for easier discussion and more impactful visual effect.

DB Systems - the award-winning provider of event technology
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